作者姓名:
Yen-Chun Jim Wu, Tsuang Kuo, Ju-Peng Shen
期刊名稱:
Computers in Human Behavior
論文摘要:
As Internet has evolved itself as a powerful media for communication, and with the proliferation of Internet
contents and survey methodologies, Internet-based researches such as Web-based surveys are common
today. The World-Wide Web presents researchers with a powerful tool for the collection of data and
the Web-based survey provided us with an efficient and valid method to code the data compared with
costs associated with conventional surveying methods. Whereas many research studies use quantitative
methodology for Web-based survey; this study employed a Web-based content analysis method to the
theme how social entrepreneurship was taught in business school. On the basis of the Beyond Grey Pinstripes
(BGP) Global 100 List: 2009–2010 of business schools, with an emphasis on environmental, social,
and ethical complexities, we analyzed the contents of social entrepreneurship education, teaching methods,
professional specialties of the teachers, and grading of the curricula. The results show that the
courses offered by most of these business schools had the required social entrepreneurship characteristics.
The arrangement of their programs and their teaching methods, which followed the principle of
learning by doing, not only enabled the students to balance theory and practice, but also supported
the students in creating social enterprises
關鍵字:
Social entrepreneurship education
,Web-based content analysis